Meta Boost Australia

Meta's free small business education programme provides best practice education to help start or grow a business online, using Meta technologies including Facebook and Instagram. The programme supports a resilient small business economy and has reached over 30,000 business owners since 2018.

Case Studies


The Power of Personalisation

Published in May 2021, Deloitte published a global study on how digital technologies enable small businesses to enhance the personalisation of their products, services and interactions with customers, helping them launch their businesses, innovate and grow.

The report found targeted messages keep costs down, reach the right customers and help communities discover brands they’ll love and 71% of Australian small businesses that use personalised advertising reported that it is important to effectively finding new customers for their business.

Economic Growth in Regional Australia

A report published by Buy from the Bush (2022) explored how harnessing digital tools can create lasting change in rural Australia. The report found that digital tools promotes the growth of female-led businesses which diversify regional economies; digitally-enabled small businesses can crisis-proof rural communities; and how Buy from the Bush is broadening people’s perception of rural Australia’s potential beyond the farm gate.

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